GENESIS ROUTINE FOR DRY WEAKENED HAIR
NEVER BE AFRAID OF FALLING.
This Genesis Routine bundle is made for medium to thick, normal to dry weakened hair. It's your core routine for fortified and nourished hair, with anti hair-fall action. Bathe your hair with Bain Nutri-Fortifiant, treat it with Masque Reconstituant, then activate the dual anti-hair fall action with Sérum Anti-Chute Fortifiant. It is specifically formulated with Ginger Root, Edelweiss Native Cells, Aminexil and Caffeine to strengthen, regenerate hair fiber and leave hair softly detangled.
MORE FIBER STRENGTH*
RE-ANCHOR FIBER TO THE ROOT
*instrumental test, after 1 application of Bain Nutri-Fortifiant + Masque + Serum
BENEFITS
Prevents
Breakage
Fortifies Hair
Prevents
Hair Fall
1. Bain Nutri-Fortifiant
✔ Hair is more resistant*
✔ Immediate hydration & softness**
✔ Bodifies and plumps the hair fiber when combined with Masque Reconstituant***
84% LESS HAIR-FALL DUE TO BREAKAGE****
+65% MORE NOURISHED HAIR**
2. Masque Reconstituant
✔ Immediate hydration & softness*****
✔ Bodifies and plumps the hair fiber when combined with Bain Nutri-Fortifiant***
84% LESS HAIR-FALL DUE TO BREAKAGE****
+89% MORE NOURISHED HAIR*****
IMMEDIATE SOFTNESS*****
3. Sérum Anti-Chute Fortifiant
✔ Helps preserve scalp's natural protective barrier******
✔ Re-anchor fiber to the root*******
✔ Hair fiber is stronger****
84% LESS HAIR FALL DUE TO BREAKAGE****
*Reduction of broken hair mass versus classical shampoo after 1 application
**Instrumental test, after application of Bain Nutri-Fortifiant
***Instrumental test, after application of Bain Nutri-Fortifiant + Masque Reconstituant
****Instrumental test, after 1 application of Bain Nutri-Fortifiant + Masque + Sérum
*****Instrumental test, after application of Masque Reconstituant
******Clinical instrumental study
*******Clinical study, 99 people, after 6 weeks
Ginger Root Extract
Known for its ability to protect against daily external aggressors.
Edelweiss Native Cells
Known in skincare for its antioxidant power and collagen preserving properties. The Edelweiss flower is capable to resist the most extreme conditions.
Aminexil
Re-anchor the fiber to the root.
Caffeine
Helps improve scalp micro-circulation thanks to its stimulating properties.
BERGAMOTE DELIZIOSA
TOP NOTES
LIME, BERGAMOT ZEST & CEDRAT
HEART NOTES
ROSE, BERGAMOT FLOWER & BASIL
BASE NOTES
VETIVER, MUSK & TONKA BEAN
The Genesis fragrance is an invigorating blend of woody citrus notes. Fresh lime and bergamot zest opens the scent, followed by the soothing aroma of rose, and finally, the grounding depth of vetiver.
This captivating combination captures the essence of the outdoors, offering a revitalizing and empowering experience for your hair and senses.
KEY INGREDIENTS
Ginger Root Extract
Known for its ability to protect against daily external aggressors.
Edelweiss Native Cells
Known in skincare for its antioxidant power and collagen preserving properties. The Edelweiss flower is capable to resist the most extreme conditions.
Aminexil
Re-anchor the fiber to the root.
Caffeine
Helps improve scalp micro-circulation thanks to its stimulating properties.
Kérastase has been committed to a beauty without animal testing for more than 30 years
Responsibly Sourced
Edelweiss
Made in a factory using 100% renewable energy*
*In the previous calendar year. Find more information in the L'Oréal Universal Registration
FREQUENTLY ASKED QUESTIONS
What are the benefits of the Masque Reconstituant? How to use it?
Can Masque Reconstituant & Fondant Renforcateur be applied on the scalp?
Are Genesis products free of sulfates, parabens and silicones?
Is Aminexil present in all Genesis products? In what concentration?
COMPLETE YOUR ROUTINE
GENESIS
At Kérastase, we believe in the power of unique experiences. Discover the products of this range and maximize your results!
GENESIS ROUTINE FOR WEAKENED HAIR
Discover the Genesis Routine bundle for fine to medium, normal to oily weakened hair. Contains shampoo, conditioner and serum.
BAIN NUTRI-FORTIFIANT SHAMPOO
Anti hair-fall fortifying shampoo for dry weakened hair, prone to falling due to breakage.
FONDANT RENFORÇATEUR CONDITIONER
Fortifying anti hair-fall conditioner for weakened hair, prone to falling due to breakage.
MASQUE RECONSTITUANT HAIR MASK
Anti hair-fall intense fortifying masque for weakened hair, prone to falling due to breakage.
DÉFENSE THERMIQUE HEAT PROTECTANT
Anti hair-fall fortifying blow-dry fluid for weakened hair, prone to falling due to breakage.
